Packaging for an organic cosmetics brand
Design areas:
Branding | Packaging design | Visual identity | Graphic design | Editorial | Art direction
Work scope:
Packaging design | Brand Identity | Brand Visual Strategy | Key visuals. | Layout design | Logo design | Icons design
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Some time ago, a Polish natural cosmetics company approached me to design the packaging and develop a new identity for their product line. My design was inspired by the brand's focus on organic ingredients, eco-friendly practices, and the beauty of nature. I aimed to create packaging that reflected these values, incorporating soft, plant-inspired elements and a minimalist aesthetic that aligned with the purity of the products.
However, the company ultimately chose a more ultra-minimalistic direction for their packaging. As a result, I decided to take the materials I created and use them to represent my passions.
You’ll likely notice themes of nature, a calming, meditative approach (yes, I try 😅) to life, and a nod to my love for the French language. The design reflects an appreciation for simplicity, balance, and mindfulness, qualities that align not only with eco-conscious products but also with a thoughtful, harmonious lifestyle.✌️✴︎